Holmes Terry Case Study:

Platform: Web

Industry: Commercial Property

Location: Manchester

Summary:

Holmes Terry is a company which owns a block in Manchester City Centre. During Covid they decided they needed to revamp their previous site platform to enable letting out their various offices, street stores and restaurants.

We decided to develop an appealing and functional website that would require less time to maintain, be more user-friendly, and increase user trust in the property market adding a bonus element of 3D panoramas and fly throughs of each unit.

Why Redesign The Old Website?:

• Complicated CJM ( Customer Journey Map)

• Low conversion rate to letting

• No visual elements or aids to visualise the spaces• Bad website navigation• Lack of extremely important functionality

Wireframe:

Project Goals:

Create a Responsive Website
We aimed to create a well-thought-out responsive web design to deliver fast-loading experience on all devices.

Impress with Efficient UX/UI Design
We strived to provide stunning UX/UI solutions within simple yet effective Commercial Property website design.

Deliver Conversion-Focused Design
We improved conversion rate of the website via call-to-action buttons, logical structure, advanced search functionality, comfortable menus & much more.

Build a Functional Admin Panel
Our goal was to create a functional and user-friendly admin back end panel to allow managing content for website administrators.

Desktop Sitemap:

Video Fly Throughs:

Panoramas:

For each unit there is a page in the back end which can be put up or taken down as and when they are available to let. Each page has various fly throughs and panoramas made from the floor plans to scale in CGI.

Admin Panel:

• Multi Widget controls

• Multi Widget controls• Functional dashboard

• Newsletter and CMS management

Mobile:

Takeaways:

The site was optimised, made reactive and enhanced SEO. The team at Holmes Terry were happy with their updated site and have benefited since in a increase in lettings. The 3D renders were added to the portfolios of each unit to really bring out an element above local competitors. Since the site was made the company has recovered from the impact of Covid at a speedy rate in the heart of the city.